World Expo Shanghai 2010
May – October 2010
Guylian, the World’s Favourite Belgian Chocolates, is present at World Expo Shanghai 2010, as part of the Belgian Chocolate Corner in the Belgian Pavilion. Guylian unveils the great taste of our original Belgian Chocolate Sea Shells to millions of Chinese and international visitors.
The Belgian Chocolate Corner
Four internationally renowned Belgian chocolate brands - Barry Callebaut, Guylian, Godiva and Neuhaus, and in cooperation with the Royal Association of Belgian Chocolate Makers and Confectioners – are presenting the Belgian Chocolate Corner, which is one of the top attractions at the World Expo Shanghai 2010.
Visitors are able to learn all about the history and production of Belgian chocolate. A range of glass bells showcases the most reputable Belgian chocolate creations. A movie tells the story of the cocoa bean and visualises the true craftsmanship of Belgian chocolatiers. A total of 70 Belgian artisan chocolatiers are giving live demonstrations of chocolate making for the duration of the Expo, and of course visitors are able to taste the famous Belgian pralines.
Guylian Belgian Chocolate Sea Shells for Shanghai
At the World Expo Guylian displays its world famous Guylian Belgian Chocolate Sea Shells. These original seashell shaped chocolates are Guylian’s flagship product that is appreciated for its premium quality and great taste in over 100 countries around the globe.
Guylian Belgian Master-Chocolatier at work
During two weeks in June and two in October, Guylian’s Master-Chocolatier Ludwig De Kesel is doing live demonstrations, giving you the opportunity to learn all about our top quality ingredients and unique craftmanship.
Preview the Guylian chocolates movie - Click on the screen below (2 min).
The Belgian Chocolate Corner
The Belgian Chocolate Corner provides a stylish kiosk where an exclusive range of Belgian chocolate delicacies can be bought. The Guylian chocolates that are available for sale are: Original Guylian Sea Shells gift box 250g and Perles d’Ocean gold gift box; Guylian Extra Dark Sea Shells in a 65g, 125g and 250g gift box.
Guylian Original Belgian chocolate Sea Shells (250g) - 22 marbled chocolates filled with the Original Guylian roasted hazelnut praliné
Guylian Original Belgian Chocolate Sea Shells (375g) - 33 marbled pralines with the Original Guylian hazelnut praliné filling offered in a stunning golden gift box
Guylian Extra Dark Belgian Chocolate Sea Shells (65g) - A 6 piece trial pack with Guylian seashell shaped chocolates in extra dark Belgian chocolate
Guylian Extra Dark Belgian Chocolate Sea Shells (125g) - 11 Belgian chocolate Sea Shells with dark hazelnut praliné filling
Guylian Extra Dark Belgian Chocolate Sea Shells (250g) - The trademark Guylian square gift box with window unveiling 22 pralines with an extra dark chocolate shell and filled with a new dark hazelnut praliné
Guylian brand is growing in China
Guylian has been exporting to China for almost 30 years. Now, as one of the only premium Belgian chocolate brands, we are sold in many regions of China, including department stores, specialty food outlets, airports and online shopping channels. All Guylian Chocolates sold in China are made in Sint-Niklaas, Belgium.
Details of the World Expo Shanghai 2010
This World Expo is taking place in Shanghai - China, from May 1st to October 31st 2010. The Expo site is located at the waterfront area on both sides of the Huangpu River, between Nanpu Bridge and Lupu Bridge. The theme is « Better City, Better Life ». The Shanghai Expo is the biggest World Expo ever with 220 confirmed participants and 70 million visitors expected.
The Guylian Chocolatier Ludwig De Kesel is demonstrating from 1st to 13th June and from 6th to 19th October 2010.
The Belgian Pavilion
The Belgian Pavilion is shaped like a Brain Cell, and is designed to be as open and inviting as Belgium is to all foreign visitors. This spirit of openness, enjoyment of informal gatherings and exchange of ideas and stories, is embodied in a variety of convivial spaces throughout the pavilion. The pavilion expresses the great cultural diversity present in all the major cities of Belgium, and the central point of the pavilion is intended to be the meeting place where people experience each other’s cultural references in a unified space that transcends all boundaries.
Links
Official website Belgian Pavilion
Official website World Expo
Website Belgian Chocolate Corner